Shinberg History

Founded in 1929 by Herb Shinberg, we’ve been serving the East Lansing area for over 80 years, providing the best possible financial and risk solutions to our clients. The Shinberg Agency is a full service independent insurance agency specializing in Commercial P&C, Personal Lines, as well as Employer/Employee Benefits and Human Resource Outsourcing.

In 2006, Shinberg joined Acrisure LLC, as a partner agency, which gave Shinberg access to a wide range of resources such as Employer/Employee Benefits and Human Resource Outsourcing, and enhanced carrier relationships.


As an Acrisure partner agency, we are among the top 50 largest privately held insurance agencies in the nation. Acrisure LLC, is a national network of hand selected independent agencies designed to offer increased capabilities to its partner agencies through a full spectrum of insurance related products, consulting services and wider access to carriers.

Current CEO, Greg Williams, is concentrated on maintaining the excellent reputation and service to its clients of Shinberg, while growing the overall Acrisure brand and network both organically and through acquisitions.

To learn more about Acrisure, visit our website at

Chris O’Leary

President Account Executive

Now the president of Shinberg Insurance, Chris joined back in 2007 as managing owner to reorganize the agency and develop a sales culture focused on organic growth and profit for its investors. His primary role is the oversight and development of Shinberg’s Commercial, Personal and Employee Benefits departments. Prior to joining the Shinberg Agency, Chris had 13 years of real estate experience, most recently as the owner/broker of a realty franchise in the Lansing area, and before that as the owner of a real estate investment company.